We support hotel owners, developers, and investors in identifying and securing the optimal operating partner for their asset - ensuring long-term alignment with commercial objectives and project strategy. Our process is tailored to each asset and location, leveraging deep market insight, transaction experience, and an extensive network of regional and international hotel operators.
 

Our advisory covers all major agreement types - leases, turnover-based leases, management agreements, franchises, white-label structures, and hybrid models - with a focus on maximizing value, flexibility, and alignment between owner and operator.

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Our structured approach includes:
 

• We conduct targeted market research to identify operator candidates aligned with the project's vision, location, brand positioning, and operating model.

• Preparation of detailed Information Memorandum outlining the asset opportunity, key expectations, and selection criteria. The IM is distributed to a curated list of qualified operators, ensuring clear and consistent communication.

• We assess incoming proposals across commercial and qualitative dimensions - forecast performance, fee structures, capex obligations, branding, marketing support, operational plans, and division of responsibilities.

• A thorough assessments of shortlisted operators is conducted by reviewing financial strength, regional track record, brand equity, and cultural fit to ensure long-term reliability and brand alignment.

• We lead negotiations with selected operators to secure favorable terms under the appropriate contract model - whether lease, management, franchise, or hybrid. We ensure that agreements support the project’s long-term profitability and strategic direction.

• We facilitate clear alignment between owner and operator regarding roles, responsibilities, KPIs, and branding strategy. 
   

Whether you’re launching a new hotel, repositioning an existing asset, or seeking to maximize value pre-sale, we ensure you secure the right operator, on the right terms, for the right stage of your project.